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Graphic and Web Design Portfolio - 18 Months

This programme will give you the knowledge, skills and attitudes required to compete in the creative industries as professional Graphic and Web Designer. You will start with the fundamentals of graphic and web design, then move on to the core areas of both concentrations.

In the Graphic Design concentration, students will delve into the following units:

  • Drawing and illustration
  • Conceptual creative thinking skills
  • Principles and elements of design
  • Typography
  • Idea generation
  • Creative communication
  • Art direction
  • Strategic Thinking
  • Design software skills
  • Publication design
  • Brand identity design
  • Package design

The Web Design concentration focuses on interactive design and development, working across media platforms from mobile devices to desktop computers. Particular emphasis is placed on:

Website Design & Development Course Outline 2016

Section 1: Introduction

Unit 1.1 - Anatomy of a Website

Unit 1.2 - Hosting and Domains

Unit 1.3 - Web Design Tools

Unit 1.4 - Web Development Tools

Unit 1.5 - Adobe Dreamweaver

Section 2: Markup & Scripting

Unit 2.1 - Introduction to HTML

Unit 2.2 - Empowering Code with HTML 5

Unit 2.3 - Introduction to CSS

Unit 2.4 - The Power of CSS3

Section 3: Web Design

Unit 3.1 - Designing for desktops and mobile devices

Unit 3.2 - Information Architecture

Unit 3.3 - User Interface Design

Section 4: Web Development

Unit 4.1 - Presentation Layer Design

Unit 4.2 - Image Formats & Optimization

Unit 4.3 - Publishing (FTP & Testing)

Unit 4.4 - Introduction to PHP

Unit 4.5 - Introduction to MySQL Databases

Unit 4.6 - Using PHP & MySQL

Unit 4.7 - PHP Frameworks

Section 5: E-Commerce, Social Media & Marketing

Unit 5.1 - HTML Email Design & Deployment

Unit 5.2 - E-Commerce

Unit 5.3 - Social Media Integration

Unit 5.4 - Search Engine Optimization

At the end of this programme, you will be able to:

  • Demonstrate understanding of the creative process and how it impacts on effective ways of coming up with ideas.
  • Apply Adobe Illustrator, Photoshop and InDesign software skills to create professional design pieces or works that meet specific objectives.
  • Demonstrate ability to originate creative ideas through the creation of design pieces and explain the communication dynamics behind the design pieces created.
  • Produce a publication to demonstrate clear understanding of the subject.
  • Demonstrate an understanding of the different components of a corporate identity and the designer's role in developing it.
  • Design a logo for a given brand and apply the logo across a variety of platforms and applications.
  • Design a visually appealing and functional packaging for a given product.
  • Identify elements of a good website.
  • Produce a website that is functional and usable.

Learning and Assessment
You will learn through a wide variety of teaching and learning methods including practical workshops, lectures, collaborative work, peer group critiques and internships. Your assessment is a submission of a portfolio illustrating a spectrum of creative solutions for diverse brands and that also demonstrate excellence and professionalism as recognized by industry standards.

Equipment and Software Required
All the students must have a Windows laptop or an Apple Macintosh Airport-equipped notebook computer with CD-R loaded with Adobe Creative Cloud. Particular programmes required include Adobe Photoshop, Illustrator, InDesign and Dreamweaver.

Additional to the laptop computer, you will also be required to bring the following materials for your drawing and illustration classes:

  • 2 Good Sketchbooks
  • Paper - Manila, Egg Shell and Card Board - 10 sheets each
  • 2B to 6B Pencils
  • A set of Fable Brushes
  • A set of Poster Colours and extra white and yellow colours
  • Ruler, French Curves and Drawing tools
  • Rotring Pen and Ink
  • Palettes
  • Apron
  • A cap

Entry Requirements:

  • Must be 18 years old, at least.
  • Should have successfully completed Senior High School, at least.
  • Should have basic IT skills or must be computer literate.
  • Must have a solid grasp of the English language.
  • Must be of sound mind.

Tuition Fee: GHS12,000 for Ghanaian students to be paid in five installments. USD7,500 for non-Ghanaian students to be paid in 4 installments